The company behind brands like Heinz, Kraft and Philadelphia is now cutting prices (2) on some products that had grown too expensive, increasing promotions…
Yay! Prices are actually going to drop a little?!
…and rolling out smaller package sizes at lower price points.
When a Kraft Dinner box becomes a Kraft Snack, and a new Kraft Dinner Family box appears that’s smaller than the original Kraft Dinner box and costs more.
Yay! Prices are actually going to drop a little?!
Fucking jackals.
This is the second time I’ve seen a company claim that shrinkflation is the solution to this problem.
At this rate, they’ll soon be selling individual packets of ketchup in grocery stores.
Probably for eight bucks a packet.
When a Kraft Dinner box becomes a Kraft Snack, and a new Kraft Dinner Family box appears that’s smaller than the original Kraft Dinner box and costs more.
You don’t want to spend $2 on macarono and “cheese”
Still won’t buy them, the fact they shouldn’t of done it in the first place, they can fuck themselves.
“It’s what the customers want”.
The children yearn for the mines.
Shrinkflation!